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The ultimate desktop now features much faster performance, SSDs across the line, an even more stunning Retina 5K display, and higher quality camera, speakers, and mics   Cupertino, California — Apple today (08/04/20) announced a major update to its 27-inch iMac. By far the most powerful and capable iMac ever, it features faster Intel processors […]

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  Bangkok, Thailand — Apple today will open its Apple Central World, its second and largest retail location in Thailand. Nestled in the heart of Ratchaprasong, Bangkok’s iconic intersection, the store provides a completely new and accessible destination within the lively city.   Apple Central World’s distinctive architecture is brought to life with the first-ever […]

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  Since its founding, Apple has been a pioneer in democratizing powerful technology through products and services designed for everyone. From VoiceOver and Text to Speech to Voice Control, Switch Control, and even Siri, every product and service in the Apple ecosystem is designed with accessibility built in. “Accessible technology should be very clear,” says […]

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Already carbon neutral today for corporate emissions worldwide, the company plans to bring its entire carbon footprint to net zero 20 years sooner than IPCC targets Cupertino, California — Apple today (07/21/20)  unveiled its plan to become carbon neutral across its entire business, manufacturing supply chain, and product life cycle by 2030. The company is […]

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Apple honors eight developers with annual Apple Design Awards Apple today (6/30/20) named eight app and game developers receiving an Apple Design Award, each one selected for being thoughtful and creative. Apple Design Award winners bring distinctive new ideas to life and demonstrate deep mastery of Apple technology. The apps spring up from developers large […]

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  This summer, Apple Camp gives kids ages 8–12 free, fun, digital programs to experience from their favorite spot at home, due to the COVID-19 pandemic. Apple’s easy-to-follow Activity Book shows your Camper new ways to create in video, art & design, and coding. We offer live virtual sessions for valuable guidance and to answer […]

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Right now, there is a pain deeply etched in the soul of our nation and in the hearts of millions. To stand together, we must stand up for one another, and recognize the fear, hurt, and outrage rightly provoked by the senseless killing of George Floyd and a much longer history of racism. That painful past is […]

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  Apple today (05/12/2020)  unveiled a major update to Logic Pro X with a professional version of Live Loops, a completely redesigned sampling workflow, and new beat-making tools. With its collection of powerful creative features, Logic Pro X 10.5 will be a massive release for all musicians, including those producing electronic music. “The Mac and […]

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